Turtl allows you to track analytics for each individual reader when your Turtl Doc is sent out via email from Pardot. The following steps guide you through the process:

1. Ensure Pardot integration is configured for your account

This can be done by following our guide. If you are unsure or need help, please speak to your Customer Success Manager.

2. Create your email in Pardot

Use the standard Pardot email creation tools to design your email as normal.

When you come to add a link to your Turtl Doc, click the link option and insert your Doc URL as usual, but add the following to the end of the URL

?lead[store]=pardot&lead[id]=%%email%%

For example, the Turtl Doc URL:

https://team.turtl.co/story/turtlexample

 becomes:

https://team.turtl.co/story/turtlexample?lead[store]=pardot&lead[id]=%%email%%

Pardot have two types of tags available Variable (PML) and Handlebar Merge Fields (HML)

If a HML tag is being used replace %%email%% for {{Recipient.Email}}

So

https://team.turtl.co/story/turtlexample

becomes:

https://team.turtl.co/story/turtlexample?lead[store]=pardot&lead[id]={{Recipient.Email}}

4. Send your email as usual

Select your recipients and send from Pardot as usual.

5. Check your Turtl analytics

Once your recipients have started reading your content, they will appear under Known Readers within Turtl analytics.

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