Metrics and terminology
Understand key analytics terms and metrics used to measure your content’s performance.
3 articles
- Turtl analytics metricsLearn what each of our metrics mean and how they are calculated
- The source attributeThe difference between source and UTM source and what each source value means
- Average read time, Title page time, and Content page timeWhat is Avg. read time, Avg. Title page time, Avg. Content page time and how do we calculate them?