Turtl allows you to track analytics for each individual reader when your content is sent out via email from Eloqua. The following steps guide you through the process:

1. Ensure Eloqua integration is configured for your account

This can be done by following our guide. If you are unsure or need help, please speak to your Customer Success Manager.

2. Create your email in Eloqua

Use the standard Eloqua email creation tools to design your email as normal.

3. Build your merge tag

Turtl supports Eloqua reader tracking on the email address, external ID or contact ID. properties. However, we recommend using contact ID for this task.

If you haven't already, you will need to create a merge tag for your chosen property by following Eloqua's guide here.

When you come to add a link to your content, click the link option and insert your URL as usual, but add the following to the end of the URL
 ?lead[store]=eloqua&lead[id]= 

Now place your cursor at the end of this URL in the HTML pane of the email editor and click the Field Merge button:

Select the Field Merge you wish to use for tracking and ensure the resulting Field Merge code is positioned correctly at the end of the URL:

5. Send your email as usual

Select your recipients and send from Eloqua as usual.

6. Check your Turtl analytics

Once your recipients have started reading your content, they will appear under Known Readers within Turtl analytics.

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