The Personalized logo widget lets you drop a prospect's own logo onto a Landing Page so the account sees their brand the moment they land — the visual proof that the page was built for them, before they've read a word.

Logo personalization is supported across every method of personalization. Read An Introduction to the Personalization Engine for an overview of the methods and when to use each.

Navigate to the Landing Page you want to personalize and open it in the editor.

Click Add content to open the widget menu, then select Personalized logo.

The widget will appear on the page as a labelled placeholder. This is what you'll see at edit time — the account's logo resolves at view time once the page is published and personalized.

Use the widget settings panel to control how the logo displays:

The widget pulls each account's logo from a field on your personalization form. Open your personalization form and add a field for the logo so it can be mapped to the widget.

See Personalization forms for how to add and configure form fields.

What happens when no logo is available — if a logo can't be resolved for an account (no logo on the account record, or, for dynamic personalization, the visitor isn't identified by 6sense or Demandbase), the widget hides cleanly so the page still reads as deliberate.