Reduce the time to takes to design, create, and publish great content, speeding up creation cycles with intuitive AI tools. Turtl's Content AI enables you to focus more time on strategy and less on manual design.

Automatically translate content into any language while preserving your layouts and tone of voice. You can select a target language, apply translations to specific pages or the entire Doc, and set brand-specific rules to ensure consistent, on-brand content.

In the editor, click the Content AI icon in the top toolbar.

While in the "Content" mode, select translate from the dropdown of actions, choose your language from any of our supported languages, and where you want to apply the translation to.

You can also provide the AI with other written instructions under "Prompt". A good example might be to never translate specific brand words.

When you’re ready, click "Build with AI" and wait for the translation to be completed.

You can also choose to pre-define translation rules for the AI at both a Doc level and a Team level. Doing so will pre-fill the translation rules in the editor when using the Content AI (but they can be overridden still).

Admins can set translation rules at a Team level. To do so, go to the Team dropdown and click on settings, then go to the "Content AI" tab.

On a Doc level, go to the Doc settings > Content AI tab and write your translation rules in the appropriate section.

Generate on-brand media by training bespoke AI models using your pre-approved media library. By uploading 20-30 images of a consistent style, you can create a tailored AI model to generate new images perfectly aligned with your brand.

To use Turtl Content AI to generate new media on-demand, you first need to train at least one model using images from your media library.

First, open up the image library by adding a new image anywhere in the editor and going to the "Library" tab.

Switch on AI training mode, give your model a name and a description, select at least 5 images (but we recommend 20-30) and click "Train AI model". The model takes approximately 20 minutes to train so feel free to leave the library and check back later.

Once you’ve got trained models ready you can generate new media in a similar style. When inserting an image, this time go to the "Content AI images" tab.

Provide a written prompt for the kind of image you want to generate, select an aspect ratio, and choose the model you want the AI to use. If the model is still training, you’ll see a "Training in progress" message next to the model name in the dropdown. Sometimes the training may fail, in which case you’ll see an "Error in training" message, at which point you should try to train a model again.

When you’re ready click “Generate images with AI” and the AI will produce 4 brand new images based on your prompt. Simply select your favorite to add it to your Doc.

Admins can edit and delete existing models, as well as add system prompts. To do so, go to the Team dropdown, select "Settings" and go to the "Content AI" tab. In the Media section click "Edit models".

Here you’ll see a list of your existing models. Click the button next to any of them to edit.

On this page you can:

Use Turtl Content AI as your content assistant, automatically rewriting your text with options to summarize, expand, adjust tone of voice, search and replace, and check grammar and spelling.

In the editor, click the Content AI icon in the top toolbar.

You can use the content writer assistant to generate new text in your Turtl Doc. To do this, select "Write" from the Actions dropdown.

There are some pre-written prompt helpers to get you started, or simply write the instructions to the AI in the prompt box. For example, you could ask the AI to write you 3 paragraphs about a particular topic. Once you’re ready, click "Build with AI" and wait for the AI to finish. The new content will be added to your existing page.

You can also use the AI to re-write existing content in your Doc by selecting the "Rewrite" option from the Actions dropdown.

There are pre-written helper prompts to get you started, or simply write instructions for the AI into the prompt box. Some ideas for things you can use the rewrite functionality for are:

Select which pages you’d like your instructions to apply to and click "Build with AI" when you’re ready.

Admins can set prompts for the content writer assistant at a Team level which will always be used when using the AI to write or rewrite text. This can be helpful to make sure that content maintains your brand's tone of voice and other requirements.

To set a Team level prompt, go to the Team dropdown, select "settings" and go to the "Content AI" tab. Add your prompt into the box in the "Content Writer" section.